We build relationships.
Moniker helps you create, grow and foster connections with your audience.
Moniker. The brand agency designing a better future.
We live in an attention economy. The biggest challenge for modern brands isn’t just about eye-catching creative, it’s about finding the eyeballs that care. Brands need to work harder than ever before, using insights to truly know their customers to create authentic experiences that elicit human emotion.
And while the technology and channels may change, at the heart of it all, there is a basic human driver to communicate, connect and tell stories. Moniker is an independent brand and creative consultancy that does just that. Building brand moments and telling authentic brand stories.
S E L E C T E D P R O J E C T S
What we’re working on and what’s out there now.
Strategy & Positioning | Creative | Brand Campaign
Carinity
Positioning | Creative | Brand Campaign
InkPay
Brand | Creative | Digital | Design
Australian Retirement Trust
Strategy & Positioning | Creative | Brand Campaign | Content
Energy Partners
Strategy & Positioning | Creative | Digital | Content
LiveBetter
Positioning | Creative | Digital | Brand Campaign | Content
Surgical Performance
What sets us apart.
Big agency experience, with all the care and love of a smaller agency. And we’re unapologetic about that; we believe our smaller size represents great value. We don’t have the overheads of large agencies, we don’t believe in large agency layers, so you speak direct to the creative source. That makes us nimble, able to collaborate, adapt and create with efficiency.
We’re a big believer in quality, over quantity – we’re driven to produce effective and beautiful work with a genuine client connection. And that’s a proven approach, we have a long history of awarded work and brilliant creative ideas.
We’re keen, we listen and we’re ready to build your brand and tell your story.
P A R T N E R S H I P S
We like our clients.
We like helping them develop opportunities and find solutions. They are friends and collaborators, built on mutual respect and together we develop ideas, create brands, grow audiences and foster connections.
Strategy.
Research, Brand strategy, Data analysis, Audience segmentation, Journey mapping, Brand consultancy, Naming, Brand architecture.
Voice.
Tone of voice, Language principles, Personality traits, Key brand messages, Elevator pitch.
Brand.
Brand Campaigns, Brand identity, Brand systems, Brand in motion, Brand toolkit, Film, Photography, Guidelines.
Experience.
Websites, Landing Pages, Display Media (HTML5) Broadcast systems, Motion systems, Brand videos, TVC’s.
W H A T W E D O
The unified brand experience.
We’ve thought long and hard about this. What is it that we actually do? Do we create campaigns and digital strategies? Yup, sure do. Do we build brands? Yeah, that too. Do we make websites? Yes, we develop those too.
But to be honest that doesn’t really explain it. We realised that what we really do is create connections. We help our clients connect with their customers. When you work with Moniker, you’ll quickly find out we’re pretty hands on, we’ll begin by spending quality time with you, working out who you really are and finding out what makes you tick. Then we start building; we come up with a brand strategy that tells your story. We help you shape your product in a way that will make your customers happier, connected and loyal. We then build that unified brand experience that get’s the word out to the people who are looking for you, whether they realised it or not.
So how do we make people keep coming back to you? How do we make you and your brand feel special? In short, we help you become more you. We then get the word out to everyone to understand why you are so special. Just as if your brand is exactly what your audience has been looking for.
So what’s next? Just reach out.
We’re always open for a chat, so if you’ve got a project in mind, let’s talk.